Founded in 1995, Jaina Group started as a distribution house in the early days of Indian mobile telephony. Over the past 27 years, it has evolved into a prominent business solutions provider, managing global brands like Nokia, LG, Samsung, HTC, and Panasonic. With a workforce of 3000+, enduring licensing with Sansui and Gionee, and ownership of Karbonn Mobiles since 2009, Jaina Group has gained trust in the competitive Indian electronics market. The addition of the SENS brand in 2022 underscores their commitment to innovation in the smart device industry.​